After comparatively little deliberation, I’ve concluded that the Mirai matches neither my way of life nor my price range. However maintain the lengthy faces as a result of this conclusion has no bearing on the Mirai’s capacity to serve its goal available on the market. Earlier than we make a last judgment on the Mirai in our upcoming Verdict, we determined to try the typical Mirai buyer to get a greater thought of how the car matches into the bigger automotive panorama. Nathan Kokes, Toyota Mirai advertising and marketing supervisor, gave us some quick information:
- Gender: 70% male
- Family revenue: $175,000
- Different automobiles in storage: 1
- Miles pushed per 12 months: approx. 10,000-12,000
- Lease vs. purchase: approx. 85% lease
So what does this inform us? As a result of prospects are logging a good variety of miles and don’t have a bunch of different automobiles of their garages, they’re driving the Mirai like they’d any common automobile. They depend upon it for on a regular basis driving. The truth that most prospects lease might sign some hesitation to totally undertake new know-how, or it might level to the notion of enticing lease charges, we’d guess. Additionally, Kokes says the overwhelming majority of shoppers keep throughout the free gasoline allotment of $15,000 in the course of the three-year lease interval. If you happen to recall, Toyota affords free hydrogen gasoline for as much as three years or 15,000 miles, whichever comes first.
Right here’s one other quick truth for you. Throughout our Actual MPG assessments, the Toyota Mirai achieved a mixed 63 mpg-e in metropolis and freeway driving. That’s under estimates from the EPA, which pins the Mirai at 67 mpg-e mixed.
Throughout these previous a number of months, the Mirai has proved very livable and has given us no main mechanical complications. And I can’t consider a single key function that’s lacking on the mannequin. Certainly one of my favorites I’ve but to say is its cruise management perform. Not like many adaptive cruise management techniques, the one on the Mirai accelerates on top of things at an inexpensive charge and brakes easily when approaching visitors. The one disadvantage is it doesn’t come to a full cease by itself like another techniques available on the market.
We’ll share our last ideas on the Mirai within the subsequent installment.
Extra on our long-term Toyota Mirai right here: