People Will Pay $4,900 for Autonomous Car Tech, Study Says


Latest Automotive NewsPeople Will Pay $4,900 for Autonomous Car Tech, Study Says.

Customers are nonetheless divided on autonomous automobiles

We’ve seen loads of research indicating how many individuals would think about autonomous automobiles, however we’ve but to search out out the value individuals are keen to pay for them. Now, a brand new research claims clients are keen to shell out fairly a bit.

Researchers at Cornell College discovered that the typical family is keen to pay round $three,500 for partially autonomous expertise and $four,900 for full automation. Demand for autonomous automobiles among the many survey respondents was break up evenly between excessive, modest, and none in any respect. A “important share of the pattern” reported a willingness to pay greater than $10,000 for full automation, whereas others weren’t keen to pay a cent, the research notes. However the researchers counsel that these broad variations might lower over time because the expertise matures and shoppers change into extra educated of the prices and advantages related to driverless automobiles.

To assemble this knowledge, researchers surveyed a complete of 1,260 adults with a driver’s license between September 12, 2014 and October 2, 2014. Contemplating that was fairly a very long time in the past, we marvel if some opinions have modified with the speedy tempo of expertise. Click on right here for the complete report.

Different research counsel that many individuals concern self-driving automobiles however need to embrace automation in a roundabout way. A latest AAA report famous that three-quarters of People are afraid to experience in self-driving automobiles, though 59 p.c of drivers need autonomous applied sciences of their subsequent automobile.

Supply: Transportation Analysis through Fortune

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