VW names company exec Zabel to go U.S. advertising No ratings yet.

Volkswagen of America named a California promoting company govt as its new vp of selling.

Jim Zabel, a senior vp and managing director of Omni Promoting in Los Angeles, will begin Nov. 27, VW sellers have been informed Wednesday. Zabel beforehand managed model accounts for each Hyundai and Honda. He’ll report back to Derrick Hatami, VW model’s just lately appointed govt vp for gross sales and advertising in North America. Within the function, Zabel shall be answerable for all aspects of selling at Volkswagen of America.

Earlier in his 19-year profession, Zabel labored for Nissan North America as a supervisor in each seller operations and advertising for Infiniti. He replaces Vinay Shahani, who left VW in June.

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